Covid-19: The role of digitization in the Transportation and Logistics Industry
The importance and inevitable role of digitization in the transport and logistics industry cannot be overemphasized. This reason isn’t unconnected to the numerous benefits derived from digitization.
The logistics and transport industry is an integral part of any community. The pandemic has taken its toll on consumers and businesses by changing the manner in which individuals work, shop, live, and possibly invest their free energy. Topics like safety, health, and social distancing have taken center stage. Business models, operations, and culture across many industries including transportation are not left out.
Consequently, trends like digital shopping and movement of goods have become a significant solution for mitigating risks related to the transmission of the coronavirus by promoting contactless delivery of goods. In adjusting to the new normal, MAX (where safety is a norm) has continued to innovate, positioning resolutely as a model for Africa’s growing tech mobility space.
ADJUSTING TO THE NEW NORMAL
Here are four benefits of digitization in the transport and logistics industry during and post-pandemic:
* Accessible Information: Customers will need simpler and easier access to information. At MAX, all customers have access to Champions’ names and ratings. We diligently track the driver’s location in real-time on every trip and information on our business & products are easily accessible across all platforms and marketing channels.
* Digital Business Models: Product-focused models will be supplemented with standard digital alternatives. In offering support To businesses, our tech mobility model makes it easier for customers to use all our platforms, including selling and delivering their products to their customers.
* Customer Delivery: Customer experience will become even more critical. Our mobile app has been upgraded with new features to allow customers have a seamless experience. MAX is deliberate about helping you achieve success in your day-to-day activities!
* Electronic Payment: Customers will need safer ways to transact. Using advanced payment technology, digital wallet and electronic payment features are available on our mobile and web platforms to eliminate the need for cash transactions.
Concluding…
At MAX, we believe that the COVID-19 pandemic will immensely improve the digital work culture of many organizations.
